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Home Specialist skills Data and Analytics Questionnaire Fundamentals

Questionnaire Fundamentals

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    Confirm understanding of the key fundamentals.
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    Making sure key steps aren’t missed in the process of effective questionnaire design.
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    Understand the impact of length of interview on respondents - weigh up options for keeping the length manageable.
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    Identify sources of bias – understand what can be done to reduce this.
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    Create questions that help respondents to think harder.
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    Assess what makes an appropriate rating scale – looking ahead to the interpretation.
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    Consider how to create more ‘engaging’ questionnaires.

Overview

Off the shelf (OTS)

This course will give anyone new to questionnaire design a solid framework of understanding of the key principles and common challenges. It will build confidence and practice in spotting weaknesses so the main pitfalls are avoided.

 

Delivery method
Face to face icon

Face to face

Virtual icon

Virtual

Course duration
Duration icon

6 hours

Competency level
Working icon

Working

Pink building representing strand 4 of the campus map
Delivery method
  • face to face icon

    Face to face

  • Virtual icon

    Virtual

Course duration
Duration icon

6 hours

Competency level
  • Working icon

    Working

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