Essentials of Qualitative Research

Overview

🕮 Off the shelf (OTS)

This comprehensive, interactive and very practical course uses a mixture of lectures and exercises to help you develop a full understanding of all aspects of the qualitative research process, from briefing and research design, through fieldwork and analysis, to the presentation of the findings.
Guided by experienced practitioners, you will work your way through each stage of a qualitative study to give you a comprehensive understanding of the process.

The course is very hands-on. Working in small teams with your fellow delegates, you will have the opportunity to design a qualitative study, both moderate and take part in a group discussion, and then practice feeding back the insights you have generated.
Our highly experienced tutors will be available throughout to answer any specific questions you might have and to help you apply what you have learnt.