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Home Leading and managing Personal Effectiveness Media Handling Training
Media Handling Training
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Understand media do's and don’t's
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Direct the interview agenda proactively
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Deal with confrontational journalists
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Handle sensitive topics and crisis interviews
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Prepare and articulate key messages to promote the work of the organisation
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Maximise opportunities for attracting external attention to the organisation, convincing journalists of news value.
Overview
Off the shelf (OTS)
This is an online version of a successful face-to-face course to prepare senior officials for high-stakes media interviews, press conferences and regular engagements with print and broadcast journalists, including background briefings.
This course will help you to inform, influence and inspire readers, viewers, and listeners to engage with your work by developing a compelling and consistent narrative for print, radio, television, and social media. The course places emphasis on practical training and exercises, using real or professionally simulated examples, to build confidence and skills for print and broadcast media.
Delivery method
Virtual
Course duration
4 hours
Competency level
Working
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